Current Version: 1.2.0 Last updated: 7 November 2026
These Advertiser Terms supplement the WekLoop Terms of Service and govern all businesses, agencies, and individuals using the WekLoop Advertiser Center to create, fund, and manage promotional campaigns on WekLoop.
1. Advertiser Account Authority and Verification
By creating an advertiser account or submitting a campaign, you confirm that you have legal authority to bind the business or organization you represent. You agree to provide accurate business registration, contact, and billing details and to complete any required advertiser verification checks.
2. Ad Creatives, Claims, and Landing Pages
You are solely responsible for the accuracy of your advertising claims, media rights, audience targeting selections, and destination URLs. All advertisements must clearly identify the sponsoring brand, present accurate pricing and product descriptions, and comply with our Community Guidelines and applicable Zambian consumer and advertising laws. Prohibited products, deceptive claims, malware, and landing pages that do not match the reviewed creative are strictly forbidden.
3. Campaign Review and Delivery
Every ad creative and campaign is subject to automated and human review prior to delivery. WekLoop reserves the right to reject, pause, or terminate any advertisement that violates platform policies or degrades user experience. Estimated reach and impression figures shown during campaign setup are projections and do not guarantee specific conversion or sales outcomes.
4. Budgets, Billing, and Refunds
Campaign budgets, wallet funding, and ad spend are displayed in Zambian Kwacha (ZMW) within the Advertiser Center. Payments are processed only through the payment methods shown in the Advertiser Center and enabled for your account, which may include Lenco mobile money, bank transfer, or card collection where available. Applicable taxes and payment-processing fees are governed by the approved campaign order summary. Refunds or reversals are handled according to that order summary, the payment provider's rules, and applicable statutory consumer rights; unused prepaid balances are not automatically refundable unless one of those sources provides for a refund.
5. Audience Targeting and Data Protection
WekLoop processes campaign creatives, billing records, and aggregate delivery metrics to serve advertisements and prevent click fraud. All ad targeting and measurement respect user privacy settings under our Privacy Policy and Zambia's Data Protection Act, 2021. Advertisers must not attempt to re-identify individual users from aggregate campaign analytics.
6. Account Suspension and Support
Repeated ad policy violations, unauthorized payment disputes, or deceptive advertising practices may result in immediate campaign suspension or permanent restriction of advertiser access. Advertisers may request a review of rejected creatives or billing inquiries through the Advertiser Center support channel.
Source: docs/legal/advertiser_terms.md. For legal inquiries regarding these terms, contact legal@wekloop.com.